garyt1957 This " sportswashing" thing is completely ridiculous to me

Maybe this will help you. But maybe not. Just because you can't see it, doesn't mean it doesn't exist. 😉

"Sportswashing is the practice of an individual, group, corporation, or government using sport to improve their tarnished reputation, through hosting a sporting event, the purchase or sponsorship of sporting teams, or by participation in the sport itself. At the international level, sportswashing has been used to direct attention away from a poor human rights record and corruption scandals within a government. While at the individual or corporate level sportswashing is used to cover up and direct attention away from said person's or company's vices, crimes, or scandals. Sportswashing is an example of reputation laundering."

"Sportwashing has been used to describe events as far back as the 1936 Summer Olympics which were held in Berlin, Germany during Nazi rule and where used to spread Hitler's ideals of race and anti-Semitism, and the 1934 FIFA World Cup which where held in Italy during fascist rule. Sportwashing has described as part of a nation's Soft power."

    Sneakylong Correct me if I'm wrong but the PGA Tour doesn't give anything to charities. Money is raised in the communities in conjunction a tournament but its not PGA money. Kind of like I go door to door to collect money for a charity but I'm not out any of my own money

      Sneakylong That's a definition of Sports Washing. I know exactly what it's supposed to be. Now I ask you, give me one example where it's worked?
      Do we suddenly view the Nazis favorably because they hosted the Olympics? Or almost 100 years later do we view the Chinese government any different because they recently held an Olympics? How about the old Soviet Union? Saudis have owned a soccer league, an IRL franchise, etc, how is that working for them? Sportswashing is a joke. And the joke is on anybody who thinks it works in any way

        garyt1957 Correct me if I'm wrong but the PGA Tour doesn't give anything to charities. Money is raised in the communities in conjunction a tournament but its not PGA money. Kind of like I go door to door to collect money for a charity but I'm not out any of my own money

        "Each PGA TOUR tournament provides individuals an opportunity to give back to the community in one of three ways – attending an event, volunteering, or donating money. Not-for-profit tournaments under the PGA TOUR umbrella donate their net proceeds to support local organizations, totaling more than $3 billion in donations to date."

        Most charities like the United Way and Red Cross raise money thru donations. Nothing revelatory here.😏

        "United Way organizations raise funds primarily via workplace campaigns, where employers solicit contributions that can be paid through automatic payroll deductions. After an administrative fee is deducted, money raised by local United Ways is distributed to local nonprofit agencies."

        "You Can Make
        a Difference
        Support all the urgent humanitarian
        needs of the American Red Cross
        with your financial gift.

        DONATE NOW"

          Sneakylong Still doesn't say the PGA itself gives anything, except their name. If I'm not mistaken, the PGA does give away money, but that money is from donations at each tournament; thus, THEY are not pulling money from their account.

          btw....our John Deere Classic here raised 12.6M last year, and was operating under Covid restrictions. Better yet, they also raised over 12M in 2020....and the tournament was not even held!! 😁

            garyt1957

            Glad their "PR" strategy isn't working for you. But they think it's worth the effort.

            https://www.usatoday.com/story/sports/golf/2022/06/10/sportswashing-explained-saudis-liv-golf/10003676002/

            **"Sport is loved and played around the world, it is a giant unifying force, and it’s also a multi-billion dollar industry," the organization wrote. " ... By associating themselves with sport, leaders are seeking to position their country in line with that magic. They want to bask in reflected glory, and thus lighten their image.**

            "Sporting events have good reputations. They’re glamorous. They invite prestige, and prestigious characters," said Dana Ahmed, a researcher at Amnesty International who specializes in Saudi Arabia. "So these kinds of events contribute to creating a new image for Saudi Arabia. They contribute to the country’s efforts in rebranding itself.

            Perhaps the clearest examples of this, human rights activists say, are instances in which countries host major international sporting events. They often point to recent hosts of the Winter Olympics (Russia and China) and World Cup (Russia and Qatar)."

            Ahmed said Saudi Arabia has made a broad concerted effort to rebrand its image in recent years, particularly after the murder of Washington Post columnist Jamal Khashoggi inside a Saudi consulate in 2018. A U.S. intelligence report determined the country's crown prince, Mohammed bin Salman, signed off on the operation.

            "Sportswashing is one part of (the PR strategy)," Ahmed said. "Another part of it is all the entertainment events that include women, some legislative reforms in the country that also allow for women’s participation in society.

            Chadwick said that while the Saudis' investment in LIV Golf might not result in an immediate financial payoff, it is a play for both long-term profit and political capital. And althgouh only one of the league's eight scheduled events will be held in Saudi Arabia, he believes LIV Golf is yet another sign that the nation is trying to position itself as an international sports destination, which would bring both clout and money down the line.

            It’s almost as though Saudi Arabia is trying to position itself as the Las Vegas of the Middle East," Chadwick said."

              Par4QC Still doesn't say the PGA itself gives anything, except their name. If I'm not mistaken, the PGA does give away money, but that money is from donations at each tournament; thus, THEY are not pulling money from their account.

              Asked and answered. Look up how the United Way and Red Cross raise money. Most charities raise money thru donations. On a small scale example. Let's say you want to raise money for your high school golf team.

              You run a golf tournament to raise money thru donations to play in the tournament. You solicit local businesses to advertise in your tournament. The money comes thru donations in one form or another.

              Nothing new here.

                mikeintopeka

                I thought the same thing. He kept chastising the media for asking questions about LIV. None of his answers were definitive imo. His brother is there. Time will tell.

                garyt1957 All that, and again I ask you, name one time where it has worked??????

                Not the question to ask imo. Irrelevant. How well any PR or marketing campaign works is relative. They obviously think it's helping their image in the world. That's all that matters. Lot's of gullible people in the world as we know.

                Odds are some are falling for it. Not everyone has working BS meter in their brain as we know.

                  I think Brooks was irritated that the focus seemed to be more on controversy than it was on the U.S. Open. It's the biggest event (though some may say the Masters) in the year for U.S. golf and he thinks the focus should be on the event, players, and venue and not on other things for this week. Can't say I disagree with him. I think most of the Super Bowl players and coaches would probably be irritated if they were all being asked questions about the USFL during media day. But for the media it is about controversy and clicks and not about the event at hand. One could argue, at least for this year, that the new existence of LIV has nothing to do with the U.S. Open.

                  Or, maybe he's afraid of being called out? Given that Brooks has already cashed in and played in two Saudi Events, 2019 & 2020 Saudi International.

                    Stu1961 Could be, but he's never showed signs of being afraid before. He doesn't seem to care about what sort of press he gets as long as he gets press.

                      Sneakylong Lot's of gullible people in the world as we know

                      Then perhaps those gullible people are the Saudi's who think it will work?

                        Stu1961 Then perhaps those gullible people are the Saudi's who think it will work?

                        Or maybe the Saudis, before investing billions of dollars, have done a little research. Perhaps they've deduced that even though there are some holdouts on GolfBuzz that they'll have to get back to later, worldwide they think it's working for them. 🤔

                          Sneakylong "Sportwashing has been used to describe events as far back as the 1936 Summer Olympics which were held in Berlin, Germany during Nazi rule and where used to spread Hitler's ideals of race and anti-Semitism

                          This "sportswashing" is sneaky BS. Germany decided to host the games to sportswash Hitler and the Nazi party's agenda two years before they took power!? Berlin won the right to host the '36 Olympic games in 1931 under Paul von Hindenburg.

                          Another great example of sportswashing that didn't work though.

                            Sneakylong The money comes thru donations in one form or another.

                            But not from PGA coffers, therefore, they are not charitable. They do not handle the donated money. It generally stays within the community, as they are the ones that gave.
                            It's kind of like this President we had one time.....taking all credit, did nothing!😅 (you may pick 'the one time')