Weirfan
Tiger maniac had simmered down over the last couple of year but lots of loyal fan. Not quite as Arnie;s Army but very close.
You will be surprised of the recognition of Nike brand golf equipment within the group of younger golfers. Titlleist and Nike are the 2 most popular brands for the younger golfers ( whom have others to flip their bills ).
How long has Callaway , Titleist been in business ? I remembered it took Callaway quite a few decades to get going and become a major OEM brand. Namely the S2H2 and the Big Bertha lines.
Nike exit the equipment scene for a variety of reasons but don't count them out, It may resurface after 3-5 years after the current endorsement contract runs out and this time they will not be the major player as endorsement provider. If Nike returns to the equipment scene, I would not be surprised should they change the marketing effort a little different than the apparel section which targeted toward the younger consumers.
I mean, not a lot of country club members interested in Nike equipment nor the Nike apparel . I had never seen an older golfer using or wearing Nike products around here.
Kirkland branded golf balls is another case. Costco marked their items 15% over cost, and they negotiate the hack out of everything they carry, for price and the warranty terms....... not easy to do business with Costco in a long term relationship.
When a 4 piece urethane covered golf ball priced below every entry level golf balls on the market, you'd bet there would a strong demand...... how long this will last ? Your guess is as good as mine.
One thing for sure, Kirkland Signature golf ball started a revolution, which will bring the price of golf balls down across the board in 2017, or until the supplier of the K.S. golf ball ended the current agreement with Costco,