I'm watching it, but I think it could be so much better.
What I hate about it is that any idea that is even remotely different from every single driver that is already on the market is essentially dismissed out of hand. They don't even try to understand the concepts! It would be fascinating if they could demonstrate the more "out-there" ideas and explain them; instead, they immediately say "People aren't ready for this," or "I couldn't put that club in my bag no matter what."
Well, what's the point of the show if you are just going to churn out another driver that is exactly like all the others and has no distinguishing features either externally or internally? That's what I don't get.
Also, they could show Melanie more. That would probably bring in a few more viewers.